Larisa Aslanyan, Demand Generation Analyst
I’m the Demand Generation Analyst / PPC Specialist here at Waypost. I manage paid ads on Google and Microsoft (Bing). I also plan and carry out PR activities such as press release distribution, earned media outreach, backlink profile building, and more.
I’ve been with Waypost since 2016, but I started writing content and getting active in digital marketing when I was just 18.
A couple of years ago, Waypost started looking deeper into ways to utilize analytics for maximizing conversion outcomes and learning more about user behavior. We discovered a world of data in our dashboards, re-invented our analytics strategy, and got to work! Now, we offer our new conversion and behavior tracking practices to every new client.
Waypost is a super-helpful supporting character for businesses that have trouble running the show online. We spend hours and hours researching, crafting strategies, and launching smart campaigns, so our clients can get the best results with minimum costs. We are for efficiency, honesty, and marketing that just makes sense.
Waypost also exercises a high level of transparency with regard to its employees and its clients. I can rely on my agency anytime and anywhere in the world.
And I love changing locations, working from airports, city square cafes, and countries that pamper me with fantastic views and food that's not good for you (Oh, those gelatos!).