Blog

September 16, 2022

Waypost Marketing Named by Clutch as a Top 2022 B2B Company in South Carolina

At Waypost Marketing, we deliver end-to-end digital services to small and ambitious businesses. We provide results-oriented solutions with a strategy-first approach. Since 2003, we’ve been empowering […]
September 9, 2022

5 HubSpot Sales Reports We Recommend for Every Client

We’ve compiled a list of 5 of our favorite HubSpot Sales Reports that we consider essential for any sales team. The HubSpot Sales Hub offers multiple […]
August 31, 2022

WordPress vs. HubSpot CMS: A Comparison of Ecosystems, not Features

Should your next web design use WordPress or HubSpot CMS? It’s been a few years since HubSpot introduced its own CMS for developing fully-functioning websites on […]
August 23, 2022

What is the HubSpot deal pipeline? Benefits and Best Practices

What is the HubSpot deal pipeline? And how can you make the most of yours? Understanding the benefits of using the HubSpot deal pipeline and setting […]
August 5, 2022

Organize Your HubSpot Portal with These 9 Quick Tips

Whether you’ve been using HubSpot for a day or for years (We’re going on 8 years!), your HubSpot experience is going to get better as you […]
January 14, 2022

2022 Brand & Culture Trends

Here we are in 2022, and you still can’t write about business trends without mentioning the pandemic. The lockdowns and other restrictions put in place in […]
August 30, 2021

Waypost was recently named one of Clutch’s top marketing firms in South Carolina

At Waypost, we believe in the power of strong relationships to drive stellar results across the boards. Located in Greenville, South Carolina, our company is composed […]
August 3, 2021

Waypost Life: First Sixty Days

“The ideal job post-college.” That’s the shortened description of my first sixty days as Marketing Coordinator at Waypost Marketing. Coming fresh out of college and finding […]
May 10, 2021

Does Your SEO Strategy Account for Voice Search?

Several years ago, I remember poking fun at people using a voice assistant to search on their mobile phones. It seemed odd and a bit awkward […]
March 22, 2021

Have You Adjusted Your Marketing Strategy Post-COVID?

I’ve been thinking about this question and how it aligns with what we are seeing in our agency. At Waypost, we experienced a slowdown in early […]
March 17, 2021

Win the Local Race: Advertising with Google for Local Service Providers

The organic #1 rank is a highly competitive spot where local businesses are often outrun by national service providers and big companies with big SEO budgets. […]
December 30, 2020

Why A Business Plan Is More Important Than Ever

For most businesses, 2020 has been a year where business plans have changed dramatically, and in some cases were completely scrapped. I say this assuming you […]