
Sydney Hopkins, Social Media Marketing Intern
I am Sydney Hopkins, and I serve as the Social Media Marketing Intern for the summer at Waypost Marketing. I recently received my master’s in communication with an emphasis in social media listening and nonprofit communication from Clemson University. From my previous roles, I gained experience in social media analytics, storytelling, media relations, and market research.
As the Social Media Marketing Intern, I am working closely with Rachel Allain, a Marketing Coordinator, to learn more about HubSpot and social media marketing. I am hoping to gain valuable experience in content creation and social media management from this position. This experience will be impactful for my personal and professional growth as I am surrounded by passionate, honest marketers who foster a collaborative environment. My favorite project in this position so far has been getting to know the companies I will be working with. I am learning each of their brand identities and content needs. Lastly, my favorite thing about interning at Waypost is the people I get to work with!
When I am not working, I keep myself busy with friends and family. I enjoy walking trails, binge-watching reality TV shows, and trying new coffee shops every week. My favorite coffee shops so far have been: Freehand Coffee in Pendleton, Bex Cafe and Juice Bar, and Mountain Goat in Greenville. I also started making User-Generated Content (UGC) for brands and landed my first deal with Skechers!