Doug Fowler

December 8, 2017

You Spent Money To Generate Leads, Why Don’t You Nurture?

It drives me crazy to see companies spending thousands of dollars each month generating leads online, only to leave them by the wayside if they’re not […]
December 7, 2017

5 Best Practices For Marketing And Sales Alignment

November 30, 2017

Still Using A Spreadsheet To Manage Leads?

Surprisingly, I run across many salespeople that are still using Excel spreadsheets to manage sales leads, calls, and meetings. In their minds, the spreadsheet is their […]
November 16, 2017

4 Digital Marketing Tactics for Manufacturing Companies

Many manufacturing companies use traditional marketing, word of mouth, and trade shows to reach new prospects. These tactics may still work, but there’s a problem: B2B […]
May 5, 2016

Our Great HubSpot Experiment – Part 2

Last August, I wrote an article about our initial experience with using HubSpot for inbound marketing. In late 2014, we made a fundamental shift in our […]
February 26, 2016

Hold On To Your Pants! Inbound Marketing Is Changing Faster Than You Can Handle!

Over the last couple of weeks, I’ve read a lot of articles from “inbound marketing experts” describing huge shifts in inbound marketing for 2016. Granted, there is […]
September 18, 2015

How Much Does a Website Cost?

Many business owners and executives understand they need a website, but they often do not understand all of the other components of an inbound marketing strategy. So, […]
August 11, 2015

8 Tips To Improve Website Navigation

Perhaps one of the biggest factors to keeping visitors on your website is having a good, solid navigation system that supports all search preferences. In fact, […]
June 15, 2015

Our Great Hubspot Experiment

Late last year, we decided if we were going to continue to grow we needed to get serious about inbound marketing. Sure, we’ve been doing inbound […]
April 14, 2015

Is SEO a Scam?

The short answer to this question is NO. SEO is not scam, but there are plenty of scammers who claim to practice SEO (search engine optimization). […]