I won’t take much time to explain the BERT algorithm that Google recently implemented (October 2019). If you want a full, technical explanation, I recommend this […]
Low-hanging fruit. Our approach to boosting the revenue of any client we partner with is to build strategies that appreciate in value over time. The compounding […]
For most B2B companies, event and trade show marketing is an invaluable tool. Even while digital marketing continues to pummel traditional marketing in terms of budget […]
Waypost Marketing exists to make our clients successful. We don’t do fancy design award shows. We don’t care about our reputation among other marketing agencies. If […]
Sometimes it’s hard to see just how smart technology is becoming. The advent and evolution of Artificial Intelligence — already more than 60 years old, by […]
Traditionally, most property development companies use conventional marketing tactics such as print marketing, billboards, magazines, and radio. While these methods can, and have seen a lot […]
The discovery phase is a collaborative research and analysis process. As a team, we work to uncover your challenges, goals, and needs from different expert perspectives.
Before you put a single content marketing wheel in motion, you need to have a well-documented strategy to guide you as you implement and validate your […]
{{ script_embed(‘wistia’, ‘6vf53ekplz’, ‘, ‘, ‘inline,responsive’) }} There was a time when social media and marketing platforms were willing to give you amazing value just […]
In March 2018, the world learned that the private data of over 50 million Facebook users was secretly harvested by Cambridge Analytica and used on behalf […]